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Paytm Ads is a marketing solutions provider that helps businesses connect with over ~350 million users of Paytm. Paytm Ads provides immersive ad solutions for brands that users can relate to by leveraging first-party audience insights based on transactional signals. By unlocking the full potential of our deterministic transactional signals, businesses can create meaningful customer interactions along the path to purchase through the Paytm Ads platform.

Paytm Ads is a brand-safe, transparent, fully measurable, and open ad-tech media platform powered by Paytm’s first-party audience insights. Leveraging audience insights, Paytm Ads have helped brands and merchants connect to their potential consumers directly over the Paytm ecosystem and the open internet through multiple DSP and direct publisher partnerships.